The CCES Partners with BC Artistic Swimming to Influence Culture Change in Sport

(Ottawa, Ontario – April 22, 2020) – The Canadian Centre for Ethics in Sport (CCES) and British Columbia Artistic Swimming (BCAS) are proud to announce an innovative partnership project focused on shifting the culture of artistic swimming in the province of B.C. The project aims to create a healthier space for children and youth to grow up, for people to swim, work, and volunteer, and one that is collaborative, inclusive, and self-reflective.

This groundbreaking project, titled “EVOLVE,” includes three main components: an assessment of the challenges currently facing the sport, training and development for sport leaders about effective communication and conflict resolution strategies, and a formal research component to evaluate the impact of the program.

“The CCES is excited to collaborate with BCAS on the EVOLVE initiative. We believe projects such as this will enable the Canadian sport system to maximize the benefits of good sport, which is incredibly valuable in the face of challenging times. The CCES fosters initiatives that activate values-based and principle-driven sport in Canada and bring the True Sport Principles to life, we believe that EVOLVE will have a significant impact in this area,” said Karri Dawson, Senior Director, Quality Sport, CCES.

EVOLVE will also increase the ability of sport leaders, including coaches, executives and staff, to activate values-based sport experiences by increasing their confidence, knowledge, understanding and communication skills associated with the True Sport Principles.

“This journey will explore new ways to deliver sport in a positive, fair, safe and open environment. Through our partnership with the CCES, EVOLVE has the potential to be replicated in all sports, with our organizations recognized as pioneers of this movement. We look forward to sharing the performance measurement data for nationwide use and implementation, and know there will be many learnings to benefit the entire sport community,” said Jennifer Keith, Executive Director, BCAS.

This project has been made possible by the Government of Canada.

Canada

About the CCES

The CCES is an independent, national, not-for profit organization with a responsibility to administer the Canadian Anti-Doping Program. We recognize that true sport can make a great difference for individuals, communities and our country. The CCES acknowledges funding, in part, from the Government of Canada. We are committed to making sport better by working collaboratively to activate a values-based and principle-driven sport system; protecting the integrity of sport from the negative forces of doping and other unethical threats; and advocating for sport that is fair, safe and open to everyone.

About BCAS

BC Artistic Swimming is the governing body for artistic swimming in British Columbia, with a vision to create an inclusive and accessible sport community that inspires excellence for people of all ages, abilities, and orientations. We nurture collaboration, life-long learning, and sport for life. We strive for innovation, excellence, and integrity in and out of the pool. We foster growth and fulfillment and we welcome everyone. With gratitude, we acknowledge our funding partners: viaSport, the Province of British Columbia, and Hosting BC.

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For further information, please contact:

Megan Cumming
Corporate Communications Manager
Canadian Centre for Ethics in Sport
+1 613-521-3340 x3233
mcumming@cces.ca

Jennifer Keith
Executive Director
British Columbia Artistic Swimming
+1 604-333-3642
ed@bcartisticswimming.ca